As the Auto and General Super 14 Lions hit the battlefield, the soundtrack will be provided by Johannesburg based rock band Fevertree. The band’s latest hit, ‘Believe’, is the team’s official anthem, contributing towards a winning start in the Vodacom Super 14 this season.

Fevertree’s performance at Ellis Park last year got the attention of Lions coach Eugene “Loffie” Eloff while he was building his strategy for a power-house team and victorious season. As Fevertree’s profile escalated, so did the Lions’ game-play.

Eloff saw an opportunity to work with the band, “I’m good friends with Garth Luke and listening to their music, I like their sound and the pureness of their music, and I decided that they were the right band to associate ourselves with.”

Approaching the Super14 tournament, the team needed one final ingredient; the power of rock! Eloff and Rick Alan from The Produxion House approached Fevertree’s front-man, Garth Luke, asking for a song to inspire the team and prepare them for the battle ahead.
“I’m born and bred in Joburg, so the Lions have always been my team.” Luke beams, “I’m so honoured to be associated with them. Playing at Ellis Park was such a powerful experience, and then Loffie asked me to write a song for them, it’s one of the highlights of my career.”

The band has worked hard to make a name for themselves; releasing two critically acclaimed albums, six No.1 singles and numerous nationwide tours. In 2007 Fevertree shared stages with Fall Out Boy, Evanescence, 3 Doors Down, Staind and Hoobastank before heading overseas themselves.

“We went on our first international tour last September and I found myself in the airplane thinking about patriotism and pride when this tune just came to me. I scribbled it down and by the time we landed in London ‘Believe’ was pretty much written.”

Fevertree and The Lions share values and aspirations made apparent by the song’s lyrics. Luke wrote the inspirational lyrics, “If we believe, we’ll be living the dream” only to discover those very words make up the team’s motto.

Eloff recalls, “I love the band and I love the song, and it’s our motto – if we believe it, we can achieve it”.

‘Believe’ has already hit the airwaves with Jeremy Mansfield pushing the track on 94.7’s Rude Awakening. Destined to be a huge radio hit, the song is a welcome departure from the cheese usually associated with sports anthems. The song will be on sale as a CD single at Ellis Park and fans can sms “Believe” to 36993 to download a clip to their phone.

This Saturday Fevertree returns to Ellis Park for the Auto and General Super 14 Lions first home game of the tournament. Having chalked up one victory already, the Auto and General Super 14 Lions are set to dominate, with Fevertree rocking the stadium’s foundations.