To celebrate the release of Green Day’s brand new live CD/DVD, we have just launched the international fan collaborative: awesomeasfuck.net

The website allows fans to add themselves to a world map by uploading photos, videos and stories from the gigs they’ve attended. To launch the site we are running a competition where one Green Day fan will win a trip to New York and tickets to see American Idiot on Broadway.

Our search for amazing Green Day concert stories also focuses on the fans who are lucky enough to be invited on stage. These fans are highlighted in a special Fans On Stage section of the site.

One of the bigger challenges of the project was the internationalisation required for such a global band. The site detects where a user is and provides them with location-specific links to purchase the album as well as translated pages for German and Japanese visitors.

I commissioned Creative Corporation to build the site for us and spent a lot of time testing and tweaking the site. It was great to have the opportunity to manage this project. Most US rock projects are lead by the team in America or the International department. It was quite a mammoth task to run a project with so many people across different time zones involved.

It was amazing to see the positive reaction from Green Day fans when the site launched. The site was populated with stories, photos and video clips so rapidly that it was hard to keep up. The fans on stage section of the site worked out really well, fans have amazing stories from these shows and you can really tell what a highlight it was to join the band on stage.