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Stooshe Things That Make You Go Mmm Tweet Widget

https://www.stooshe.com/mmm

Barry M did a sync deal to use one of Stooshe’s tracks in their latest ad campaign. At the time the ads started airing on TV we also released a lyric video for ‘Things That Make You Go Mmm’ on YouTube.

To promote the campaign, Alex Burford came up with the idea of building a widget that easily allows people to tweet about things that make them go mmm.

I built a widget based on Kate Brighouse’s design. It’s fairly simple and uses jQuery to generate a link to Twitter’s sharer url and post the user’s comments.

I used a neat jQuery popup plugin to open the tweet window in a popup, rather than a new tab or window.

I then built pages on the band’s website and a Facebook tab to display the widget alongside the lyric video and a collection of the latest tweets directed at Stooshe with the hashtag #mmm.

The widget was a huge success, generating a flurry of Twitter activity around the song.