Lilygreen & Maguire Rock Paper Scissors Facebook App
https://www.facebook.com/lilygreenandmaguire/app_267389920043803?ref=ts
During a brainstorming session around the campaign for ‘Given Up, Giving Up’ I suggested using the Rock, Paper, Scissors theme of the music video in a Facebook game.
I hired Paris Panda to develop a Facebook app that would allow fans to challenge their facebook friends in the classic game – with a Lilygreen & Maguire style.
The game launched alongside the music video and a comical instructional video of the boys playing Rock, Paper, Scissors. Fans took to it straight away and the leaderboard swiftly filled up with eager fans sharing the game with their friends.