It was a very early start to a Monday morning, but a trip into the countryside was far more appealing than a day in the office. It was time to prepare the next stage of John McKeown’s album release… the music video.

‘Fade Away’, the first single from ‘Things Worth Fighting For’, is a powerful song about love and loss. We would spend the day witnessing director Martin Pickering’s vision for the song come to life.

We arrived at the first location in Hertfordshire to find the crew hard at work preparing the set. It was instantly clear that this would be a top-class video. Everyone was incredibly professional and knew precisely what they wanted from every second of film. It’s amazing how much time was spent simply setting up shots but once the cameras started rolling it was easy to see why the details are so important.

All the performance scenes in the video were filmed in an old barn. The lighting was perfectly placed and highlighted with strategically wafted smoke setting the mood. The legendary producer & guitarist, Elliot Randall even made a guest appearance playing his guitar-part in the song.

The lighting on the set was really nice and moody, so I got some photos I’m really proud of. I can’t wait to see the final video at the end of the month.

A few of my photos are below. To find out more about John McKeown visit JohnMcKeown.net or myspace.com/johnmckeownandco.